Barbara on February 24th, 2015

NMX and Nab Show, Las Vegas, April 2015


New Media Expo 2015


Another year, another NMX!!  New Media Expo is partnering with the NAB Show (National Association of Broadcasters) in LAS VEGAS, NV April 13-16, 2015

Join us for another great year of:




Web TV & Video


You’ll connect with peers attending from 50 countries for 3 days of educational sessions presented by more than 175 industry leaders.

Here are some of the things you will learn about during the course of the 4 days:


  • Learn how to create quality Blogs, Podcasts, Web TV Shows and Video Channels
  • Improve the look, feel, and sound of your content
  • Hone your writing skills and create compelling content
  • Discover the latest audio and video production tools, tips, and techniques

DISTRIBUTION: Learn how to reach a larger audience and build a dynamic, engaged community around your content using:

  • Social networks like Twitter, Facebook, LinkedIn, Google+, Pinterest and more
  • Audio and video sharing sites like iTunes and YouTube
  • Social bookmarking sites
  • Improved keywords and SEO
  • Search marketing
  • Widgets
  • Syndication
  • Networks

MONETIZATION: Learn all the tools, techniques and strategies to monetize your content with:

  • Direct advertising
  • Ad networks
  • Contextual ads
  • Affiliate programs
  • Sponsorship
  • Paid content
  • Syndication
  • Much more

NETWORKING: There is only one event where you can meet, learn and collaborate with thousands of new media content creators who are just as passionate as you. You’ll also get the chance to network with potential sponsors, from small business owners to Fortune 500 execs, who are looking to meet with content creators like.



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Barbara on February 14th, 2015

Access Social Media Marketing World Sessions When and Where You Want


This year the Social Media Marketing World 2015 conference is offering a Virtual Ticket to all 100+ seminars.  What a great idea!

For a fraction of the cost of a regular ticket, you’ll get full access to the recording of EVERY session.  Yes, every keynote, all the panels and each great session—the ones people travel thousands of miles to see—will be at your fingertips. Great for those of us who can’t make the actual event AND also great to those that can, for without using quantum physics, you can’t be at more than one seminar at a time and will miss a lot of useful information!

LIMITED-TIME SALE: ONLY $297! (SAVE $400 off the regular price of $697) NOTE: ONLY 500 tickets are available at this sale price.

To get your ticket, go to

If you can make the trip to beautiful San Diego, California, on March 25-27, 2015, it’s worth the trip.

Take a look and enjoy!




Do you attend in-person conferences?

Imagine an event where you rub shoulders with the social media pros you follow and admire online.

Then imagine networking with 1,000 fellow marketers in beautiful San Diego, California.

Now add the waterfront San Diego Marriott Marquis hotel, an opening-night party surrounded by dinosaur relics, an evening networking cruise on Southern California’s largest private yacht and 49 expert-led sessions.

That’s a small sampling of what’s in store for you at Social Media Examiner’s new conference: Social Media Marketing World!

What? Social Media Examiner is hosting a physical conference?

Social Media Examiner is known for its signature online summits like Social Media Success Summit and Facebook Success Summit.

event montage

And yes, these events bring together the world’s top social media experts and entrepreneurs, and gather huge worldwide audiences.

But social media marketing doesn’t need to be strictly an online experience. There’s great value when you make those online relationships come alive in person.

“This is a unique opportunity to connect face-to-face with the top social media marketing experts in the industry, and to hang out with other like-minded professionals, many of whom you’re connected with online,” says Michael Stelzner, CEO and founder of Social Media Examiner. “Meeting these people and developing relationships opens up the kind of opportunities that simply can’t happen online.”

Marketers always have numerous opportunities to attend online events, but rarely do they get a chance to experience a one-of-a-kind physical event that delivers the experience of a lifetime.

Until now. Now the organization you trust for highly valuable content is bringing only the best presenters to its premier conference, Social Media Marketing World.

Social Media Marketing Meets ‘America’s Finest City’

san diego marriottRecognizing the need for actual face-to-face interactions among marketing professionals from around the world, Michael Stelzner and his team at Social Media Examiner have designed the largest physical social media marketing conference—Social Media Marketing World 2013!

And it takes place in ‘America’s Finest City,’ San Diego, California!

San Diego boasts 70 miles of pristine beaches, a dazzling array of world-class family attractions and wonderful weather all year round, which makes it a truly unforgettable experience for everyone.

This gorgeous setting will provide the backdrop for the historic mega-conference that will take place at the bayfront San Diego Marriott Marquis & Marinaon April 7, 8 and 9, 2013.

The conference is designed to inspire you with amazing content and empower you with the smartest social media marketing ideas and strategies.

Social Media Marketing World—an Exceptional Conference

Apart from visiting one of the most beautiful destinations in the world, making valuable professional connections and enjoying an exceptional experience, here are four other reasons why you should attend Social Media Marketing World 2013.

#1: Meet the Experts

meet the experts

Over the years, you’ve basked in golden advice from the top industry experts via blogs, podcasts, videos, webinars and Social Media Examiner’s online success summits.

Well, how would you like to finally meet the experts face to face?

All of the experts you’ve come to respect and admire will be in one place.

Presenters include Guy Kawasaki, Mari Smith, Chris Brogan, Jay Baer, John Jantsch, Michael Stelzner, Dave Kerpen, Lee Odden, Jason Falls, Mark Schaefer, Mario Sundar, Cliff Ravenscraft, Jesse Stay, Joe Pulizzi, Ann Handley, Marcus Sheridan, Ric Dragon, Brian Carter, Amy Porterfield, Nichole Kelly, Derek Halpern, Pat Flynn and authorities from more than a dozen major brands including Sony,, AT&T, SAP, Intel, Cisco, Neutrogena and, just to mention a few!

#2: In-Person Networking With Like-Minded Peers From Around the World

At Social Media Marketing World, you’ll make priceless professional connections that will last a lifetime.

One thousand marketers are coming to San Diego from all over the world. Attendees are already coming from Norway, Dubai, France, Australia, Ireland, Costa Rica, Canada, India and the United Kingdom, as well as all parts of the United States.

The networking environment will be a one-of-a-kind experience. Here’s what you can expect:

museum1. Structured networking after keynotes and lunch (so you don’t have to miss any training sessions) and a catered opening-night evening party at the historic San Diego Natural History Museum. Here you’ll tour the museum, enjoy food, drinks and entertainment, and of course network with your peers while surrounded by dinosaur relics!

cruise2. On Monday night, prepare to set sail aboard the Inspiration Hornblower—the largest private yacht in Southern California and the venue for the exclusive San Diego Bay Networking Cruise.

This will be one voyage you’ll never forget! Cruising along San Diego Bay by night, you’ll be treated to fun music, delicious desserts and refreshing cocktails. Why not grab a drink and get to know some of the folks you’ve connected with online, as you take in the breathtaking views of downtown San Diego from the open-air sky deck?

3. If you want a quiet place to sit and talk, or perhaps do some video interviews, theNetworking Plaza will be available for you around the clock. This is a huge centrally located space that can hold hundreds of people and is equipped with round tables, computer charging stations and video filming stations. So anytime you want to do some serious networking, this space is available to you 24/7!

#3: Highly Valuable Content

event venueTake in highly valuable and inspiring pitch-free content—a trademark of Social Media Examiner—from 49 expert-led marketing sessions covering social tactics, social strategy, community management and content marketing.

Here’s a quick glimpse of the amazing content you can expect at Social Media Marketing World 2013:

  • Social Tactics Track: Find out the best and newest ways to market your business with social media. Pick up actionable tips to improve your marketing with Facebook, Twitter, Google+, LinkedIn, Pinterest and YouTube.
  • Social Strategy Track: Discover new strategies that will draw ideal customers to your business. You’ll soak in sessions on social strategy, the psychology of social media, measuring social activities, organizational transformation and much more.
  • Community Management and Business-Building Track: Discover how tobuild communities and ultimately sell your products and services via social media. Track sessions include Facebook community management, developing community with blogs, building local businesses with social media and selling with social.
  • Content Marketing Track: See how successful bloggers and podcasters build and maintain content that their customers love sharing. You’ll discover how toleverage content to sell, how to move people to action with content and tips for excelling with blogging and podcasting.

#4: Make it a Vacation

Social Media Marketing World starts Sunday evening on April 7 and extends through Tuesday, April 9, 2013. Why not stay a few extra days and make a vacation out of your trip?

If you’ve never visited San Diego, here are some things you can do while you’re here:

Be sure to watch this video.

The average weather in San Diego is 70° F year-round. San Diego also offers beaches, surfing, the world-famous San Diego Zoo, Sea World, LEGOLAND, San Diego Safari Park and tons more!

Keep in mind too, that an event of this caliber would normally cost thousands of dollars, and for sure there are smaller events out there that offer much less, and yet cost more. With all of these experiences and activities to enjoy in San Diego, this is the kind of deal you don’t want to pass up.

Want to Save Money?

For a limited time, you can save hundreds of dollars off the regular registration priceClick here to register!

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Barbara on November 4th, 2009

Well, another Blog World Expo has come and gone and I must say it was very educational and exciting.  I’m looking forward to next year already.  After our last Blog World Seminar and Party was done, our group had an extra day to enjoy Las Vegas.  One of the things we really wanted to do was take in a “Cirque” show. No one should ever go to Las Vegas without taking in at least one of their amazing productions.

As a Canadian, I have been following Cirque du Soleil since well before they became famous.  When they first started out they toured the exhibitions (county fairs) such as the CNE in Toronto, the PNE in Vancouver, and the Calgary Stampede in, you guessed it, Calgary.  The latter is where I first saw the troupe perform and even without the lavish stage, music and costumes they were mind-boggling.  I wish I had pictures of them doing their acrobatic stunts with ropes and trapezes while the audience sat on folding chairs in a hockey arena.  What a long way they come!

Also as a Canadian now living in Vancouver, I am totally disgusted with VANOC’s, the Vancouver Olympic Committee, inability to get Cirque du Soleil for the opening ceremonies of the 2010 Winter Olympics.  The “Cirque” is a Canadian icon that would have let us show the world just how exciting Canada can be.  I just hope they don’t have any more ice fishing like they had at the closing ceremonies in Torino.  Gasp!!!


“Ultimately, Mystere is a tribute to the artistry of the human body” – Las Vegas Sun

After seeing this show I would say that quote is partially correct.  It is actually a tribute to the artistry and strength of the Male human body. This show is almost entirely choreographed around the male form.  NOT that I’m complaining.  No,No!! The show is breath-taking in many ways.  I had to remember to breathe on more than one occasion and I could see others around me were having the same problem.

Considering Mystere is the very first production that Cirque du Soleil produced in Las Vegas starting in 1993, it has maintained its freshness with its audience.  Seeing it now, you would never know that this particular production has been around for 16 years.  The custom-built theatre at Treasure Island presents a spectacular backdrop for the performers.  The stage unobtrusively moves and changes as required for the upcoming acts.  The Cirque’s propensity of providing their own version of circus clowns during production changes keeps us not only entertained, but totally unaware of the changes that are happening around us.  Engaging the audience as participants in the show has also been part of the fun of going to a Cirque performance.

There are so many acts to write about for this production: the Aerial Cube, the Taiko Drums, the Chinese Poles, to name a few.  The most unbelievable has to be the Hand-to-Hand peformance by Valerii Simonenko of Russia and Jonas Zuniga of Argentina.  These two men with their Adonis good looks and physiques show us strength and gracefulness that is unparalleled.  They perform a hand and body balancing act that should be impossible to do with the presence of gravity.  Picture this: Imagine yourself at the gym doing your circuit training.  You get on that torture device where you lay on your stomach and lift weights with the back of your ankles.  Now replace the machine with a impressively-built man doing a hand stand on your feet.  This is what Valerii does, very slowing raising his feet from the knees down and then continues with some very convoluted movements that get him back on his own feet, but with his “brother” still doing his hand stand – now hand-to-hand.  I can’t see how it’s possible but he did it and it was amazing.

In closing, Cirque du Soleil never fails to impress me with their performances.  The costumes, music, performers, stage and stage sets are awe-inspiring.  I look forward to the next trip to Las Vegas so I can take in another great show.



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Barbara on September 11th, 2009

In my post “Why Bonnie should win…” I told the tale of Bonnie and I attending Blog World Expo last year for the first time.  We attended seminars and the exhibits throughout the conference.  We didn’t play hooky to see the town or gamble as it was so exciting to be there.

Join the top bloggers and new media experts in the world at BlogWorld Expo 2009

There were a lot of things I didn’t understand and needed a glossary of terms to get me through a lot of the seminars, but after a year of working with the new social media I have learned a lot.  SO, this year I can really enjoy the conference because I have a better understanding of the lingo.

This past year I’ve spend many hours and hours learning, reading, testing, writing, and spending money on learning how this all works.  Now I think I’m ready to move forward.  So, as part of that process attendance at this year’s Blog World Expo is really an important next step.  I know there is still so much more to learn and now I can get into the details!!

So, John Chow, I think I also deserve a ticket to this year’s Blog World Expo to continue to grow in this New Social Media world!!

PS::  If you register for Blog World Expo using the window above, you can get an additional 20% off the registration by entering RICKNDAVE20 as the promotion code.  Hope to see you there.

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Barbara on September 11th, 2009

Last year, Bonnie and I went to our first BlogWorld Expo and our first New Media conference of any kind.  We were looking for a new type of business – something that would excite our ever-curious minds.

As the “old ladies” of IT, we had been in the IT game for over 25 years a piece and knew that the best way to stay young and healthy is to keep working and keep learning.  Well, it appeared that Blogging and Social Media met the challenge.

Unfortunately for me, my “other” business as a management consultant seems to get in the way a lot of the time….as well as my propensity for travel, so I have not worked as hard as I should to achieve my goal of financial freedom.

On the other hand, Bonnie has not stopped networking since we got back from BlogWorld last year.  She has joined so many Meetups, breakfast groups, JV groups, you name it, and it is starting to pay off.  When you meet Bonnie you will see someone who is totally immersed and enamored with New Media Marketing and is happy to share her information with the rest of us.

As such an avid convert, I really do feel that Bonnie should win John Chow’s contest for a free All Access pass to the upcoming BlogWorld Expo. If she does, maybe she’ll buy me dinner…..

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barbara on July 31st, 2009

Join the top bloggers and new media experts in the world at BlogWorld Expo 2009

Here we are getting ready to head off to another BlogWorld Expo Conference in Las Vegas.  This will be the second year for Bonnie Sainsbury of New Media Rules at and myself.

Our first year at BlogWorld was an eye opener.  We were just starting to look at the possibilities of this particular medium and working towards making a decision as to moving our individual businesses towards the Blogging world and Web 2.0.  After 3 extremely packed days, we were convinced of the viability of Web 2.0 and New Media Marketing.

We were really happy that we decided to spend a couple of extra days in Vegas to do a little sight-seeing and relax a little as during the 3-day conference they had us so busy with key-note speakers, seminars and of course the Trade Show, that we had hardly any time to do anything else.

Early Registration

The conference runs from October 15-17, 2009 but the reason I am letting you know about it now is that they have early bird registration as well as discounted hotel rates during the conference.  The sooner you book the hotel the better as they will fill up pretty quick. If you book the conference before September 14th, you can save $100 off the conference registration fee. That could pay for a couple of nice dinners or a lot of gambling if you are so inclined.


If you are not a gambler and don’t want to be inundated with slot machines at your hotel, I recommend the Marriott Residences right across the road from the Convention Center.  The Residences are more for people who have come to Vegas to work (or go to a conference).  We stayed here last year and it was very quiet with absolutely no sign of gambling anywhere on the property.

If you like to gamble or it doesn’t bother you one way or the other, the hotels listed on the Blogworld Expo site are very nice and extremely reasonable.  The Hilton is right next to the Convention Center and is actually connected so you can get there without going out in the heat.

Who Should Attend

“Any Blogger, Podcaster, Vlogger, Internet TV or Radio Broadcaster, Social Media expert or producer of any other form of new media content. If you blog, podcast or vlog about business, technology, politics, sports, lifestyle & culture, general news items, or celebrity gossip…if you are a Milblogger, or Godblogger, or advocate a social position you need to be here. Business owners and marketing executives from start-up micro-enterprises to the largest established corporations, this is the one conference where you’ll find the most comprehensive and critical knowledge for growing your business with the latest new media technology, methods and tools.”  from the Blog World Expo website.

If you decide this is something you are interested in attending or want to know more about the conference and/or New Media/Blogging, click on the blue banner at the beginning of this post.  If you do, let me know you are attending and we can hook up at the conference.  I hope to see you there.

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Barbara on May 23rd, 2009

Well, now that I’ve been back from my month-long hiatus, it’s time to review the technology used while travelling.  Here is a listing of what hardware I took along as well as software used to blog and/or communicate.

Acer Aspire One NetBook Computer

Flip Video Camcorder

HP Photosmart R817 camera

SkyFi3 Satellite Radio with antenna

Sanyo cell phone on Bell Mobility network

Windows Live Writer


The Acer was great.  I could take it anywhere on the ship.  I could fit it into my Holland America bag or just hang on to it as it virtually weighs nothing.  After a few days of typing my blog I got quite proficient at using the keyboard though I’m still debating on getting the newer 10.1” model – just as light but screen and keyboard are a little bigger so it may not fit as easily into handbags and totes. There were some problems getting the Internet at some places onboard including our stateroom and I’m not sure whether it was the strength of the wireless in the Acer or problems with the ship’s wireless.  There were times when their Internet was extremely slow.  Several people had complained as you pay by the minute and most of that time was spent waiting.

I took hundreds of video clips with my Flip but I found one major flaw.  Uploading video to YouTube to attach to my blog was unbelievably slow and with a minimum of $.40/minute, it was just too costly.  There has to be a faster way to upload videos.  Hopefully I will find it before the next trip.  The nice thing about the Flip is that you can get stills from your video so if I didn’t have any good pictures from my camera I could check the video and create a picture to upload to the blog.  In fact, next time I may leave my camera at home altogether.  With the camera you’re always getting that split-second shot where someone usually has their eyes closed or someone has walked into the picture.  You know how that is.  With the Flip you can take video of everyone and everything and then step though it to find the best shot AND the pictures seem to be much clearer than with the camera.

As stated above, I didn’t use the camera too much and when I did I found that a lot of the pictures were somewhat blurry.  Don’t know if it was me or the ship moving… Anyway, it was a pain to carry both camera and Flip around so I am seriously debating leaving it at home in the future.

Fortunately before I left I decided to download some of my favs onto my SkyFi3 just in case the satellite didn’t work.  Even though the headset (antenna) is supposed to pick up signals when you are outside, it didn’t.  Basically I used it like an iPod instead.  XM Radio is not available everywhere!

Communications, other than email, were at a stand-still.  Once we left Fort Lauderdale I had no service at all until San Diego.  My travel partner, Rick, had a Blackberry on the Rogers Network, and he had service at every port.  He would get this really nice Welcome text message from whatever network was in that particular country and all his text and voice messages would come through.  What I found interesting though is that my Roger’s Internet stick did not work at all.  Isn’t it the same network?? Guess not.  So I guess it’s time to breakdown and get a “blackberry” and change networks.

The Windows Live Writer is a great tool.  I could start drafts of the days ahead of time if I wanted and then add things as we went along.  It was really easy to add pictures, hyperlinks and tags without using any Internet time.  So I could take my netBook anywhere to write and when I was ready I’d go find a place where I could get access and then press the Publish button and away it would go.  The Publish is very fast – even with pictures – so it didn’t take a lot of Internet time.  I’m really impressed with the way Live Writer interfaces with the Internet to publish blog entries.  Fast and efficient.  Got to like that.

So before my next trip I need to find a faster way to upload videos to my blog and get a new cellphone/blackberry on a different network, The XM Radio I guess I can do without as long as I have My Music filled with good beach tunes..

If anyone has any solutions or recommendations for the two major problems I encountered, please feel free to share!

barbara on May 18th, 2009

Here I am just a week after getting back from my 3 week cruise, heading off to Kananaskis Country in the Canadian Rocky Mountains.  I was in Calgary for my friend Gail’s son’s wedding.  It was a wonderful day – the sun was shining, the bride was radiant and the groom was handsome as always. 

Gail created an amazing weekend itinerary for her friends and relatives that was delivered to my hotel room.  It was actually printed on hand-made paper like an invitation.  She had our whole weekend planned out from morning ‘til night. 

Saturday, of course, was filled with wedding events, but Sunday was just as great.  We had brunch at the hotel and then packed ourselves into as few vehicles as we could to head out to Kananaskis Country.  Kananaskis Country was pretty much unknown to most people until the 1988 Winter Olympics in Calgary.  In preparation for those Olympics, Mount Allen was developed to become Nakiska, the Alpine Ski venue.  Another friend and I managed to hitch a ride up the quad-chair with none other than Prince Albert of Monaco who was also there to watch the Giant Slalom.  He was much younger and still had hair. 

Also for the Olympics the Kananaskis Village was born.  The village is comprised of several low-rise hotels with shopping, hot tubs, pubs and other amenities available to guests and casual visitors alike.  There are hiking paths, picnic areas, fish ponds, you name it.  The village is designed to fit into the surrounding panoramic landscape and it is this landscape that is the big draw. 

This IS one of the most beautiful places on earth.  The majestic mountains, the green valleys, the bears, the wolves, the mountain sheep and goats, the deer……you get my drift.  There were some wildlife conservation officers on hand with demonstrations and information on the different wildlife in the area.  They try really hard to educate people while they are in the park in order to avoid any confrontations.  The land does belong to the wildlife – not us – and they need to be left to live their lives as nature intended.  Very little upsets me more than hearing that a bear or other wildlife had to be destroyed because of some human’s stupidity.  They may be cute but they are still wild. 

Anyway, I have a couple of videos and photos of our day at the park that I hope you will enjoy. 

Walking_Trail tandem_bike

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Barbara on May 11th, 2009

We are disembarking today in Vancouver so this is the last of my series on the Panama Canal Cruise.  I hope you have enjoyed following our escapades. Believe me, the things we have done on this cruise are only a very small part of what you can do while cruising.  If you are considering a cruise I highly recommend an escorted trip such as what CAA Niagara Travel, BCAA Travel and AAA Travel do on a regular basis.  They have a bit of a premium attached, but you can have a worry-free vacation with all travel arrangements, transfers, hotels, etc. all looked after by someone else. They know not to book flights home the morning the boat docks like some people did in San Diego.  I hope they were able to sort out their air travel without too much hassle and expense.

I got up at dawn to watch the sunrise over the mountains.  It was a beautiful site.  We had the most amazing morning – no rain!!  It was the perfect end to a perfect trip weather-wise.  For 21 days we only had rain late one night.  The rest of the cruise the sun was out in full force.  You couldn’t ask for better weather.  So coming into Vancouver and finding sunshine was awe-inspiring.  I should have written a song about it.  Maybe someone from my songwriting class did!!

Gail and I watched the ship coming in past Stanley Park, then under the Lion’s Gate Bridge, and then into downtown Vancouver to Canada Place.  We could see the new Convention Centre with its grass roof and of course the Shangri La stood out from the crowd with its 60 floors. 

We docked next to the Holland America Zuiderdam and awaited our disembarkation.  We said good-bye to our beautiful suite and went to the Lido Aft Deck to enjoy the sunshine and the view.  From there we could see Vancouver, North Vancouver and West Vancouver with all their majestic mountains and parks.  This time the disembarkation was done quite smoothly and we were out fairly quickly meeting our friends and relatives in front of the World Trade Centre (can’t believe they still call it that). 

And so our vacation has drawn to a close and it is time to return to reality.  Thank you all for following us on our journey and if you are looking at cruising in the near future, you can contact your nearest CAA or AAA offices to book a care-free, escorted tour of your own.

Happy Traveling!!